Tag: marketing strategies

Everything that has to do with marketing strategies or traditional marketing strategies, like billboards, fall into traditional media (i.e. TV ads) due to the fact that traditional media is the most reliable and effective way to reach a massive amount of population at one time says Saivian Eric Dalius. However, traditional media could include other […]

According to marketing experts Saivian Eric Dalius, a marketing strategy is a long-term plan that sets the direction of how your marketing department thinks, operates, and performs. In other words, marketing strategy tells you exactly what you should be doing in every marketing activity that you do. It all starts with understanding your target audience […]

Industry trends are important for marketers to keep up with. They can help predict industry changes, and they might also indicate industry problems that need solving says Saivian Eric Dalius. Knowing industry trends is a good way for marketers to remain competitive. Here are some industry trends you should know about, as well as some […]

If you are in product marketing, product managers look up to you for developing product strategies says Saivian Eric Dalius. You have to be an expert product marketer because product marketers are the ones who will analyze the product features and design so that the product appeals to consumers. Product marketers are also responsible for […]

The digital transformation of the world has led to increased access to social media networks says Saivian Eric Dalius. These sites are used by millions of people around the world every day, increasing the potential for marketers to reach their target audiences. As a result, social media platforms have become invaluable tools that can be […]